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Privacy policy
Last updated: August 25, 2025
This Privacy Policy describes how Armada Inc ("Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from any Armada online store (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected.
Please read this Privacy Policy carefully.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or for operational, legal, or regulatory reasons. Updates will be posted on this page with a revised "Last updated" date.
How We Collect and Use Your Personal Information
To provide our Services, we collect personal information from various sources. We may use this information to:
- Provide or improve the Services
- Communicate with you
- Send you marketing communications
- Comply with legal obligations
- Enforce our Terms of Service
- Protect our rights and users
What Personal Information We Collect
Information you provide directly:
- Contact info: name, address, phone, email
- Order info: billing/shipping address, payment confirmation
- Account info: username, password, security Q&A
- Support messages: any info you include when contacting us
Information collected automatically ("Usage Data"):
- Device/browser details
- IP address, network, interaction data
- Collected via cookies, pixels, and similar technologies
Information from third parties:
- Shopify (e-commerce platform)
- Payment processors (e.g., billing details)
- Marketing partners
How We Use Your Personal Information
- Service delivery: order fulfillment, account management, returns/exchanges
- Marketing: email and SMS promotions, tailored advertising
- Security: fraud prevention, account protection
- Customer service: support and service improvement
Cookies
We use cookies and tracking tech to:
- Remember preferences
- Analyze behavior and performance
- Power marketing and personalization
To learn more: Shopify Cookie Policy
Our site respects Global Privacy Control (GPC) signals for opt-out of tracking/sharing where applicable. We do not support other "Do Not Track" signals.
How We Disclose Your Information
We may disclose your data to:
- Vendors and service providers (e.g., payment processors, analytics)
- Business/marketing partners
- Affiliates
- Legal authorities when required
- In connection with business transactions (e.g., acquisition)
- When you sign up for SMS marketing, you agree to our Messaging Terms and Messaging Privacy Policy.
We have disclosed personal information over the past 12 months as outlined in this policy. We do not use or disclose sensitive personal data for profiling.
Marketing Communications
By providing your phone number, you agree to receive marketing text messages from Armada Inc. Message frequency varies. Message & data rates may apply. Reply STOP to unsubscribe. We do not sell your phone number or use it for third-party marketing.
Children's Data
Our Services are not intended for children. We do not knowingly collect data from children. Contact us to delete any child’s data mistakenly collected.
Security & Retention
We use reasonable security measures but cannot guarantee 100% protection. Data is retained based on business and legal needs.
Your Rights (based on jurisdiction)
You may have rights to:
- Access/Know
- Delete
- Correct
- Data Portability
- Opt-Out of Sale/Sharing
- Restrict processing
- Withdraw consent
- Appeal decisions
- Manage communication preferences
You can exercise these by contacting us at the address below. We may request verification of your identity. Authorized agents may act on your behalf.
Complaints
You may contact us if you believe your data rights are being violated. If unresolved, you may escalate to your local data protection authority.
International Transfers
Your information may be stored/processed outside your country. When required, we use Standard Contractual Clauses or other lawful mechanisms.
Contact Us
Email: support@armadamerch.com
Address: Armada Inc, 55 Chase St, Floor 3, Methuen, MA 01844, USA
For privacy matters, Armada Inc is the data controller unless stated otherwise.
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